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The 5 Loyalty Languages™: the five ways customers actually experience loyalty. Read the Framework →

Commerce & data

Take Orders without Handing over the Margin

Marketplaces take a heavy cut of every order and keep the customer relationship. Ordering through your own app and site is commission-free, and every order earns loyalty points automatically.

  • No commission on your own orders
  • Pickup, curbside, and delivery
  • Every order earns points automatically
A customer placing a pickup order in a cafe's own app

Your Own Ordering, Your Own Margin

The order that goes through a marketplace costs you a share of the ticket and gives you nothing that you can use for marketing later. The same order through your app costs you nothing extra and adds a customer whom you can reach again.

  • No per-order commission on your own channels
  • Orders land straight in your point of sale
  • The customer record is yours, not rented
  • Menu and pricing under your control
From text to pickup in three taps

Pickup, Curbside, and Delivery

One ordering system across the ways people actually buy: order-ahead for pickup, curbside handoff, and delivery where you offer it.

  • Order-ahead for pickup
  • Curbside pickup
  • Delivery how you run it
  • Scheduled orders for later in the day
Scan-to-order signage on the table

Ordering and Loyalty as One Thing

Because ordering runs inside the same platform, points post automatically, rewards can be redeemed in the cart, and an online order counts toward the same balance as an in-store visit.

  • Points earned on every online order
  • Redeem rewards directly in the cart
  • One balance across online and in-store
  • Order history feeds your customer segments
A QR table tent for ordering at the table

Why it matters

Every Order That You Move In-House Is Margin and a Relationship

This is the single highest-value shift most food merchants make: keeping the repeat orders on their own channel instead of renting them back.

A staff member handing a takeout order to a customer

The Commission Stays with You

On your own app and site, there is no marketplace cut on orders.

A customer picking up a pizza order at the counter

You Keep the Customer

A marketplace order gives you a transaction. Your own order gives you a customer whom you can message next week.

A staff member packing an online order for pickup

Repeat Orders Are the Ones Worth Moving

Nobody expects to win discovery from the marketplaces. The goal is the second, fifth, and twentieth order.

Everything included

The Complete Ordering Toolkit

Pickup orderingOrder ahead, collect in store.
DeliveryRun your own delivery service.
Curbside pickupHand orders out to customers at the curb.
Points on every orderOnline spend builds the same balance.
Redeem in cartApply rewards at checkout.
Scheduled ordersFor later today or another day.
POS-connectedOrders flow into your existing system.
Menu controlYour items, your pricing, your hours.
Order historyFeeds segments and campaigns.

FAQ

Questions We Get About This

Do I still need the delivery apps?

Most merchants keep them for discovery and use TapMango to move repeat customers onto their own app. That is where the margin is, and it is a more realistic goal than switching off marketplaces overnight.

Does it connect to my point of sale?

Yes. Orders flow into your existing system rather than sitting on a separate tablet that nobody watches.

Ready to grow

Ready to Keep the Margin on Repeat Orders?

See how commission-free ordering works with your point of sale and your loyalty program.

  • Get a personalized demo tailored to your business.
  • See exactly how TapMango integrates with your POS.
  • Receive a custom ROI projection.
  • Discover why merchants are switching to TapMango.

Request a free, no-obligation demo, and we’ll respond within 24 hours.