Things you should know

Building a Restaurant Budget

11 Aug: How to Build a Successful Restaurant Budget

How to Build a Successful Restaurant Budget  Restaurants run on razor-thin profit margins, typically between 3% and 6%. And, over the past five years, food and labor costs have surged by nearly 35%. This combined financial pressure has made it more challenging than ever for operators to succeed when managing a restaurant budget. On top of that, higher costs are leading to increased menu prices. Between 2020 and 2024, the consumer price index for all food rose by 23.6%, leading to 67% of Americans dining out less frequently. That means fewer tickets and a tougher fight for every dollar. In this climate, a smart, proactive restaurant budget is a necessity. A…

06 Aug: The 14 Best Referral Programs of 2025 With Examples

The 14 Best Referral Programs of 2025 With Examples Marketing is great. But did you know that the best marketing comes from the people around you? 92% of consumers trust recommendations from friends and family over any other form of advertising. That’s why having a referral program is so important to any business looking to establish credibility, grow, and even show a bit of customer appreciation. In this blog, we’ll explore the different types of referral program ideas, practical steps for creating your own creative referral strategies, and outstanding referral program examples from leading businesses you can implement today. What Are the 3 Types of Referrals? Direct Referrals Direct referrals occur…

business text messaging

01 Aug: SMS Marketing Strategies Every Store Operator Should Know in 2025

SMS Marketing Strategies Every Store Operator Should Know in 2025 Is your foot traffic declining because tech giants like Amazon and Uber Eats continue to raise expectations around convenience, personalization, and speed? To compete with the behemoths, you need to build direct, personal relationships with customers. That’s why in this blog, we’re going over the benefits of SMS marketing for small businesses. Keep reading to see why business text messaging has become one of the most effective tools for driving repeat visits, boosting sales, and building lasting loyalty. Why Should Small Businesses Use SMS? It’s harder than ever for small businesses to cut through the noise.  Email campaigns get lost in…